Head to head
Loomly vs YouTube Studio
Last updated 4 June 2026
Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.
- From
- $49a month, billed yearly
- Free scheduling
- No
YouTube Studio is the free official dashboard for video and Shorts scheduling, channel permissions, comments and native analytics. It supports uploading up to fifteen videos at once, with per-video details.
- From
- Free
- Free scheduling
- Yes
Bottom line
YouTube Studio is the pick for anyone publishing to YouTube who wants free, official scheduling, and it's the only one of the two with a free scheduling plan. Loomly fits teams and agencies that need approval rounds and client sign-off better, and it reaches Facebook and Instagram among others, which YouTube Studio doesn't.
Loomly starts at $49 a month, billed yearly, and YouTube Studio is free, with no paid plan.
Key differences
Where the two actually diverge, before the full tables.
- YouTube Studio has a free scheduling plan; Loomly doesn't, though it offers a 15-day trial.
- Loomly's paid plans start at $49 a month, billed yearly; YouTube Studio has no published paid price.
- Loomly posts to 9 networks, YouTube Studio to 1.
- Only Loomly reaches Instagram, Facebook, LinkedIn, TikTok, Pinterest, Threads, and Google Business.
Features compared
| Feature | Loomly | YouTube Studio |
|---|---|---|
| AI captions | Yes | Partial |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Partial | Not confirmed |
| Team roles | Yes | Yes |
| Approvals | Yes | Not assessed |
| Link in bio | No | Not assessed |
Platforms compared
| Network | Loomly | YouTube Studio |
|---|---|---|
| Auto | No | |
| Auto | No | |
| X (Twitter) | Not confirmed | No |
| Auto | No | |
| TikTok | Auto | No |
| Auto | No | |
| YouTube | Auto | Auto |
| Threads | Auto | No |
| Google Business | Auto | No |
| Snapchat | Reminder | Not assessed |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
No free plan; 15-day trial.
- Lowest public entry price
- $49 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
Loomly
Starter
Popular$49 a month billed annually
- Seats
- 3
- Accounts
- 12
- Scheduled posts
- Unlimited
- $65/mo, $49 on annual (25% off)
- 12 social accounts, 3 users, unlimited calendars
- AI Assistant, post generation, and AI replies (capped monthly usage)
- Scheduling, approval workflows, advanced analytics, link shorteners
Beyond
$249 a month billed annually
- Seats
- Unlimited
- Accounts
- 60
- Scheduled posts
- Unlimited
- $332/mo, $249 on annual (25% off)
- 60 social accounts, unlimited users, unlimited calendars
- Everything in Starter, with a larger monthly AI allowance
- Adds custom branding, custom roles and workflows, and calendar 2FA enforcement
Enterprise
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for 61+ social accounts
- Unlimited users and calendars
- Everything in Beyond, plus priority support and pricing at scale
- Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
- There is no free plan, only a 15-day free trial of the top features, no card required.
- Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
- The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
- Nonprofits get a 50% lifetime discount with documentation.
YouTube Studio
Free
- Seats
- Not confirmed
- Accounts
- 1
- Free for any YouTube channel
- Schedule videos and Shorts to publish at a set time, plus premieres and community posts
- Deep native YouTube Analytics included
- YouTube Studio is free. It only manages YouTube itself, so there's no paid tier, just the limit of a single network.
- You schedule by setting a publish date and time when you upload a video or Short; you can also schedule premieres (a shared debut with live chat) and community posts.
- Channel access and roles are managed through your Google/Brand Account, so multiple people can manage one channel.
Pros and cons
Loomly
- Guided post creation with per-network mockups, post ideas, and optimization tips
- Multi-tier approval workflows with private or client-facing comments and version history
- AI for captions, replies, and analytics on every paid plan
- Current directory covers eight direct networks and Snapchat notifications
- Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
- No free plan and a $65 entry, then a steep jump to $332 for Beyond
- Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
- No evergreen recycling queue and no link-in-bio
- Social listening is capped at a few searches a month
YouTube Studio
- Free official YouTube scheduling
- Native retention, traffic and revenue reporting
- Up to fifteen simultaneous video uploads
- Channel permissions and comment management
- YouTube-only publishing
- Upload batching does not establish bulk schedule assignment
- Role and account eligibility affect available controls
- Community Guidelines penalties can interrupt scheduled publication
Loomly vs YouTube Studio: FAQ
- Is Loomly or YouTube Studio cheaper?
- YouTube Studio has a free entry plan. Loomly starts at $49 a month, billed yearly. The plans may cover different workloads, so check the required accounts and features.
- Does Loomly or YouTube Studio have a free plan?
- YouTube Studio has a free plan; Loomly does not, though it offers a 15-day trial.
- Which is better, Loomly or YouTube Studio?
- Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while YouTube Studio is the better fit for anyone publishing to YouTube who wants free, official scheduling. We don't score them; the right call comes down to how you post.