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Head to head

Loomly vs Viraly

Loomly

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49a month, billed yearly
Free scheduling
No
Viraly

Social scheduler with evergreen content recycling, analytics, link-in-bio pages and team collaboration.

From
Free
Free scheduling
Yes

Bottom line

Viraly is the pick for creators combining scheduling and link-in-bio tools, and it's the only one of the two with a free scheduling plan. Loomly fits teams and agencies that need approval rounds and client sign-off better.

A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. Viraly adds a link-in-bio page that Loomly leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • Viraly has a free scheduling plan; Loomly doesn't, though it offers a 15-day trial.
  • Loomly posts to 9 networks, Viraly to 10.
  • Only Viraly reaches Bluesky and Mastodon.
  • Viraly has a link-in-bio page; Loomly doesn't.

Features compared

FeatureLoomlyViraly
AI captionsYesNot assessed
Basic analyticsYesYes
Advanced reportsYesNot assessed
Bulk uploadYesNot assessed
Evergreen recyclingPartialYes
Team rolesYesNot assessed
ApprovalsYesNot assessed
Link in bioNoYes

Platforms compared

NetworkLoomlyViraly
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)Not confirmedAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoNot assessed
MastodonNoAuto
SnapchatReminderNot assessed

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

Loomlyflat pricing

No free plan; 15-day trial.

Lowest public entry price
$49 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

ViralyPricing qualification

Free plan available.

Free entry plan
Free

Whole-plan price; it doesn't scale per unit.

Loomly

Starter

Popular
$65a month

$49 a month billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332a month

$249 a month billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.

Viraly

Free

Free
Accounts
3
Scheduled posts
10
  • 3 profiles; 10 posts/month

Influencer

$19/month displayed; dollar currency unconfirmed

Accounts
5
Scheduled posts
200
  • Paid allowance is separate from the free plan.
  • Ten social destinations are confirmed here. The vendor's eleven-platform label also includes a WordPress plugin, which is not counted as verified direct WordPress publishing.
  • Annual saving advertised 17%; profiles can be added for $3/month.
  • Business $49/15 profiles; Agency $99/50; Enterprise $249/150.
  • The checked vendor pages show a dollar symbol without an explicit currency code. Paid comparison amounts remain unverified.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Current directory covers eight direct networks and Snapchat notifications
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month

Viraly

  • Evergreen recycling, link-in-bio and creator analytics; MCP available on Free.
  • Free is limited to three profiles and ten posts per month.
  • The dollar currency needs confirmation.

Loomly vs Viraly: FAQ

Is Loomly or Viraly cheaper?
A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
Does Loomly or Viraly have a free plan?
Viraly has a free plan; Loomly does not, though it offers a 15-day trial.
Which is better, Loomly or Viraly?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Viraly is the better fit for creators combining scheduling and link-in-bio tools. We don't score them; the right call comes down to how you post.

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