Head to head
Loomly vs Typefully
Last updated 4 June 2026
Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.
- From
- $49 /mo
- Free plan
Typefully is a writing-first tool for the text platforms. It's the go-to for drafting and scheduling X threads, and now LinkedIn, Bluesky, Threads, and Mastodon too, with a clean editor and genuinely good AI writing. It's priced per social set and ignores the visual networks entirely.
- From
- $12.5 per social set / mo
- Free plan
Bottom line
Typefully is the pick for writers, founders, and creators focused on X and LinkedIn, and it's the only one of the two with a free plan. Loomly fits teams and agencies that need approval rounds and client sign-off better, and it reaches Facebook and Instagram among others, which Typefully doesn't.
Typefully starts cheaper, $12.5 per social set / mo against $49 a month for Loomly. They bill on different units, so the real gap depends on how much you run. Loomly brings social inbox that Typefully skips, while Typefully has posting queue Loomly doesn't.
Key differences
Where the two actually diverge, before the full tables.
- Typefully has a free plan; Loomly doesn't, though it offers a 15-day trial.
- Typefully starts at $12.5 per social set / mo, Loomly at $49 a month.
- Loomly posts to 10 networks, Typefully to 5.
- Only Loomly reaches Instagram, Facebook, TikTok, Pinterest, YouTube, Google Business, and Snapchat.
- Only Typefully reaches Bluesky and Mastodon.
- Loomly has social inbox; Typefully doesn't.
- Typefully has posting queue; Loomly doesn't.
Features compared
| Feature | Loomly | Typefully |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Yes | Not assessed |
| Evergreen recycling | Partial | No |
| Team roles | Yes | Yes |
| Approvals | Yes | Not assessed |
| Link in bio | No | No |
Platforms compared
| Network | Loomly | Typefully |
|---|---|---|
| Auto | No | |
| Auto | No | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | No |
| Auto | No | |
| YouTube | Auto | No |
| Threads | Auto | Auto |
| Bluesky | No | Auto |
| Google Business | Auto | No |
| Mastodon | No | Auto |
| Snapchat | Reminder | No |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Loomly
Starter
Popular$49/mo billed annually
- Seats
- 3
- Accounts
- 12
- Scheduled posts
- Unlimited
- $65/mo, $49 on annual (25% off)
- 12 social accounts, 3 users, unlimited calendars
- AI Assistant, post generation, and AI replies (capped monthly usage)
- Scheduling, approval workflows, advanced analytics, link shorteners
Beyond
$249/mo billed annually
- Seats
- Unlimited
- Accounts
- 60
- Scheduled posts
- Unlimited
- $332/mo, $249 on annual (25% off)
- 60 social accounts, unlimited users, unlimited calendars
- Everything in Starter, with a larger monthly AI allowance
- Adds custom branding, custom roles and workflows, and calendar 2FA enforcement
Enterprise
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for 61+ social accounts
- Unlimited users and calendars
- Everything in Beyond, plus priority support and pricing at scale
- Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
- There is no free plan, only a 15-day free trial of the top features, no card required.
- Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
- The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
- Nonprofits get a 50% lifetime discount with documentation.
- Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.
Typefully
Free
- Accounts
- 1
- Scheduled posts
- 15
- 1 social set
- 15 posts a month
- Clean editor, scheduling, previews
Creator
Popular$12.5/mo billed annually
- Accounts
- 10
- Scheduled posts
- 1000
- About $19 per social set/mo, ~$12.50 on annual
- Up to 10 social sets, 1,000 posts a month
- AI writing features and analytics
Team
$25/mo billed annually
- Accounts
- 50
- Scheduled posts
- 1500
- About $39 per social set/mo, ~$25 on annual
- Up to 50 social sets, 1,500 posts a month
- Teams, roles, and permissions
- Priced per social set, where a social set is your linked accounts across the text platforms (X, LinkedIn, Bluesky, Threads, Mastodon) for one identity. The free plan covers one set and 15 posts a month.
- AI writing arrives on Creator; Team adds roles and collaboration. Exact per-set prices vary by billing period; the live page shows the per-social-set structure rather than a single flat price.
- Typefully only covers text platforms; there's no Instagram, TikTok, Facebook, YouTube, or Pinterest.
- Prices are USD, read off the live pricing page; the per-set figures here are the commonly listed rates.
What it really costs
Typefully charges per social set, so the headline price is for one. Here is the monthly cost as you connect more, with the 1-social set row marked as a realistic setup.
| social sets | Creator | Team |
|---|---|---|
| 1Typical | $19/mo | $39/mo |
| 3 | $57/mo | $117/mo |
| 5 | $95/mo | $195/mo |
| 10 | $190/mo | $390/mo |
| 25 | $475/mo | $975/mo |
| 50 | $950/mo | $1950/mo |
Monthly billing.
Pros and cons
Loomly
- Guided post creation with per-network mockups, post ideas, and optimization tips
- Multi-tier approval workflows with private or client-facing comments and version history
- AI for captions, replies, and analytics on every paid plan
- Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
- No free plan and a $65 entry, then a steep jump to $332 for Beyond
- Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
- No evergreen recycling queue and no link-in-bio
- Social listening is capped at a few searches a month
- No public API beyond Zapier
Typefully
- Best-in-class X thread editor with accurate previews
- Genuinely strong AI writing that learns your voice
- Covers the main text platforms, with a social blog option
- Usable free plan and clean, fast interface
- Text platforms only; no Instagram, TikTok, Facebook, or YouTube
- No engagement inbox, recycling, or listening
- Per-social-set pricing adds up for multiple identities
- Not an all-in-one social suite
Loomly vs Typefully: FAQ
- Is Loomly or Typefully cheaper?
- Typefully is cheaper to start, from $12.5 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Loomly or Typefully have a free plan?
- Typefully has a free plan; Loomly does not, though it offers a 15-day trial.
- Which is better, Loomly or Typefully?
- Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Typefully is the better fit for writers, founders, and creators focused on X and LinkedIn. We don't score them; the right call comes down to how you post.