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Head to head

Loomly vs Typefully

Loomly

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49a month, billed yearly
Free scheduling
No
Typefully

Typefully drafts and schedules posts for X, LinkedIn, Threads, Bluesky, Mastodon and Substack Notes. Free covers one identity and ten monthly posts; Creator adds paid solo features for an annual bill, while Business charges per social set and includes unlimited collaborators.

From
Free
Free scheduling
Yes

Bottom line

Typefully is the pick for writers and founders publishing to the supported text-led networks, and it's the only one of the two with a free scheduling plan. Loomly fits teams and agencies that need approval rounds and client sign-off better, and it reaches Facebook and Instagram among others, which Typefully doesn't.

A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.

Key differences

Where the two actually diverge, before the full tables.

  • Typefully has a free scheduling plan; Loomly doesn't, though it offers a 15-day trial.
  • Loomly posts to 9 networks, Typefully to 6.
  • Only Loomly reaches Instagram, Facebook, TikTok, Pinterest, YouTube, and Google Business.
  • Only Typefully reaches Bluesky and Mastodon.

Features compared

FeatureLoomlyTypefully
AI captionsYesPartial
Basic analyticsYesPartial
Advanced reportsYesNot assessed
Bulk uploadYesNot assessed
Evergreen recyclingPartialNot assessed
Team rolesYesPartial
ApprovalsYesNot assessed
Link in bioNoNot assessed

Platforms compared

NetworkLoomlyTypefully
InstagramAutoNo
FacebookAutoNo
X (Twitter)Not confirmedAuto
LinkedInAutoAuto
TikTokAutoNo
PinterestAutoNo
YouTubeAutoNo
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoNo
MastodonNoAuto
SnapchatReminderNot assessed
Substack NotesNot assessedAuto

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

Loomlyflat pricing

No free plan; 15-day trial.

Lowest public entry price
$49 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

TypefullyPricing qualification

Free plan available.

Free entry plan
Free

Plan set by your profile count.

Loomly

Starter

Popular
$65a month

$49 a month billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332a month

$249 a month billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.

Typefully

Free

Free
Seats
1
Accounts
Not confirmed
Scheduled posts
Not confirmed
  • One social set and one user
  • Ten posts per month
  • One account per platform within the set

Creator

$99/year, annual only

Seats
1
Accounts
Not confirmed
Scheduled posts
Not confirmed
  • One social set and one user
  • $8.25 monthly equivalent; dollar currency unconfirmed
  • Pricing table lists 1,000 posts per month
  • Paid AI writing and X analytics

Business

From $20/set/month

Seats
Unlimited
Accounts
Not confirmed
Scheduled posts
Not confirmed
  • $20 per set monthly, or $216 per set billed yearly
  • Annual monthly equivalent $18 per set; dollar currency unconfirmed
  • Supports up to 50 sets, each billed separately
  • Unlimited users; table lists 1,500 posts per month
  • The pricing page displays dollar amounts without explicitly naming the currency. Numeric paid offers and monthly price comparisons are withheld until the currency is confirmed.
  • A social set groups one person or brand and allows one account per platform. Two separate X identities require two sets even when one person manages both.
  • Creator is annual-only at a displayed $99 bill for one set and one user. Its $8.25 monthly equivalent is not a monthly payment option.
  • Business charges for each set. Its capacity of 50 sets does not mean 50 included sets. Unlimited collaborators do not each need a separate paid subscription.
  • Two Business sets cost a displayed $40 on monthly billing or $432 for the year, equivalent to $36 per month, before applicable tax.
  • Free lists ten monthly posts; Creator lists 1,000 and Business 1,500. The paid allowance scope per set versus subscription, and cross-post/thread counting, need confirmation before scaling output.
  • Substack support means Substack Notes, rather than newsletter delivery. X Articles require an eligible X subscription.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Current directory covers eight direct networks and Snapchat notifications
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month

Typefully

  • One editor for six documented destinations
  • Business includes unlimited collaborators
  • Roles separate drafting and publishing access
  • Shared drafts support account-free viewing
  • Creator requires an annual commitment
  • Several identities require separately billed Business sets
  • Paid publishing allowance scope needs clarification before scaling
  • Comments on a shared draft require a Typefully account

Loomly vs Typefully: FAQ

Is Loomly or Typefully cheaper?
A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
Does Loomly or Typefully have a free plan?
Typefully has a free plan; Loomly does not, though it offers a 15-day trial.
Which is better, Loomly or Typefully?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Typefully is the better fit for writers and founders publishing to the supported text-led networks. We don't score them; the right call comes down to how you post.

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