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Head to head

Loomly vs Social Champ

Loomly

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49a month, billed yearly
Free scheduling
No
Social Champ

Social Champ combines scheduling, recycling, engagement and analytics with bundled and per-profile subscriptions. Standard includes basic approvals; deeper review, listening and REST API access have separate plan boundaries.

From
Free
Free scheduling
Yes

Bottom line

Social Champ is the pick for freelancers and small agencies wanting broad coverage on a budget, and it's the only one of the two with a free scheduling plan. Loomly fits teams and agencies that need approval rounds and client sign-off better.

Loomly starts at $49 a month, billed yearly, and Social Champ has a free plan and paid plans from $23.20 a month, billed yearly. Social Champ adds competitor tracking and AI images that Loomly leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • Social Champ has a free scheduling plan; Loomly doesn't, though it offers a 15-day trial.
  • Paid plans start at $23.20 a month, billed yearly on Social Champ and $49 a month, billed yearly on Loomly.
  • Loomly posts to 9 networks, Social Champ to 11.
  • Only Loomly reaches Snapchat.
  • Only Social Champ reaches Bluesky and Mastodon.
  • Social Champ has competitor tracking; Loomly doesn't.
  • Social Champ has AI images; Loomly doesn't.
  • Social Champ has a posting queue; Loomly doesn't.

Features compared

FeatureLoomlySocial Champ
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingPartialYes
Team rolesYesYes
ApprovalsYesYes
Link in bioNoNot confirmed

Platforms compared

NetworkLoomlySocial Champ
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)Not confirmedAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoAuto
MastodonNoAuto
SnapchatReminderNo

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

Loomlyflat pricing

No free plan; 15-day trial.

Lowest public entry price
$49 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

Social Champflat pricing

Free plan available.

Free entry plan
Free

Whole-plan price; it doesn't scale per unit.

Loomly

Starter

Popular
$65a month

$49 a month billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332a month

$249 a month billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.

Social Champ

Free

Free
Seats
1
Accounts
3
Scheduled posts
15
  • 3 social accounts, 1 user
  • 15 scheduled posts per account
  • Scheduling, calendar, basic analytics

Standard

$29a month

$23.20 a month billed annually

Seats
2
Accounts
6
Scheduled posts
Unlimited
  • USD29 monthly or USD23.20/month with annual billing
  • $29/mo, $23 on annual
  • 6 social accounts, 2 users, 1 workspace
  • Unlimited scheduling, recycling, AI, bulk upload

Professional

Popular
$59a month

$47.20 a month billed annually

Seats
5
Accounts
12
Scheduled posts
Unlimited
  • USD59 monthly or USD47.20/month with annual billing
  • $59/mo, $47 on annual
  • 12 social accounts, 5 users, 3 workspaces
  • Adds client management, competitor analysis, automation rules, WhatsApp Business

Agency

$149a month

$119.20 a month billed annually

Seats
Unlimited
Accounts
30
Scheduled posts
Unlimited
  • USD149 monthly or USD119.20/month with annual billing
  • $149/mo, $119 on annual
  • 30 social accounts, unlimited users and workspaces
  • Adds white-label reports, social listening, API access, priority support
  • Flat plans coexist with per-profile Starter and Growth; Enterprise requires a quote.
  • The free plan has three profiles and fifteen scheduled posts per account. X is excluded from Free and uses a paid add-on on eligible plans.
  • Annual equivalents are USD23.20 Standard, USD47.20 Professional and USD119.20 Agency, before applicable extras.
  • Listening is included on Growth/Agency and available as a USD29/month Professional add-on.
  • Confirm calculator totals and X add-on charges; extracted pay-per-profile totals contain zero-account placeholders.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Current directory covers eight direct networks and Snapchat notifications
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month

Social Champ

  • Free plan and two paid pricing models
  • Basic and multilayer approval options
  • Documented REST API and MCP access
  • Recycling, inbox and analytics
  • X publishing can require an additional charge
  • REST API and reporting capabilities are plan-gated
  • Dynamic per-profile totals need checkout confirmation

Loomly vs Social Champ: FAQ

Is Loomly or Social Champ cheaper?
Social Champ has a free entry plan. Loomly starts at $49 a month, billed yearly. The plans may cover different workloads, so check the required accounts and features.
Does Loomly or Social Champ have a free plan?
Social Champ has a free plan; Loomly does not, though it offers a 15-day trial.
Which is better, Loomly or Social Champ?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Social Champ is the better fit for freelancers and small agencies wanting broad coverage on a budget. We don't score them; the right call comes down to how you post.

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