Head to head

Loomly vs Social Champ

vs

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49 /mo
Free plan

Social Champ is a broad, affordable scheduler: eleven networks, content recycling, a social inbox, competitor analysis, and listening on the agency tier, plus a free plan. It offers both flat bundled plans and a pay-per-profile option.

From
$23 /mo
Free plan

Bottom line

Loomly and Social Champ both cover the basics; the right one comes down to how you post. Loomly is the stronger pick for Teams and agencies that need approval rounds and client sign-off; choose Social Champ for Freelancers and small agencies wanting broad coverage on a budget.

Features compared

FeatureLoomlySocial Champ
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingPartialYes
Team rolesYesYes
ApprovalsYesYes
Link in bioNoNo

Platforms compared

NetworkLoomlySocial Champ
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoAuto
MastodonNoAuto
SnapchatReminderNo

Pricing

Loomly

Starter

Popular
$65 /mo

$49/mo billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332 /mo

$249/mo billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.
  • Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.

Social Champ

Free

Free
Seats
1
Accounts
3
Scheduled posts
15
  • 3 social accounts, 1 user
  • 15 scheduled posts per account
  • Scheduling, calendar, basic analytics

Standard

$29 /mo

$23/mo billed annually

Seats
2
Accounts
6
Scheduled posts
Unlimited
  • $29/mo, $23 on annual
  • 6 social accounts, 2 users, 1 workspace
  • Unlimited scheduling, recycling, AI, bulk upload

Professional

Popular
$59 /mo

$47/mo billed annually

Seats
5
Accounts
12
Scheduled posts
Unlimited
  • $59/mo, $47 on annual
  • 12 social accounts, 5 users, 3 workspaces
  • Adds client management, competitor analysis, automation rules, WhatsApp Business

Agency

$149 /mo

$119/mo billed annually

Seats
Unlimited
Accounts
30
Scheduled posts
Unlimited
  • $149/mo, $119 on annual
  • 30 social accounts, unlimited users and workspaces
  • Adds white-label reports, social listening, API access, priority support
  • Social Champ offers two ways to pay: these flat, quota-bundled plans (Free, Standard, Professional, Agency), and a pay-per-profile option (a Starter rate around $5 a profile and a Growth rate around $9 a profile, with volume discounts as you add more). The bundled plans are the simplest to compare.
  • There's a permanent free plan (3 accounts, 15 posts per account).
  • Annual billing saves about 20%: Standard works out to $23 a month, Professional $47, Agency $119.
  • Add-ons include extra profiles ($3-$5 each), AI credits, and social listening modules.
  • Prices are USD, read off the live pricing page.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month
  • No public API beyond Zapier

Social Champ

  • Broad: recycling, inbox, competitor analysis, listening, AI
  • Eleven networks, including Bluesky, Mastodon, and WhatsApp Business
  • Free plan plus flexible flat or per-profile pricing
  • Good value against the bigger suites
  • Listening and white-label only on the Agency plan
  • No visual feed planner or link-in-bio
  • Two pricing models can be confusing
  • Reporting is solid but not best-in-class

Loomly vs Social Champ: FAQ

Is Loomly or Social Champ cheaper?
Social Champ is cheaper to start, from $23 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Loomly or Social Champ have a free plan?
Social Champ has a free plan; Loomly does not, though it offers a 15-day trial.
Which is better, Loomly or Social Champ?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Social Champ is the better fit for freelancers and small agencies wanting broad coverage on a budget. We don't score them; the right call comes down to how you post.