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Head to head

Loomly vs Robopost

Loomly

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49a month, billed yearly
Free scheduling
No
Robopost

Multi-network scheduling and automation with recurring content, RSS/blog imports, AI tools and optional agency workspaces.

From
Free
Free scheduling
Yes

Bottom line

Robopost is the pick for publishers automating RSS and blog distribution, and it's the only one of the two with a free scheduling plan. Loomly fits teams and agencies that need approval rounds and client sign-off better.

Loomly starts at $49 a month, billed yearly, and Robopost has a free plan and paid plans from $9 a month.

Key differences

Where the two actually diverge, before the full tables.

  • Robopost has a free scheduling plan; Loomly doesn't, though it offers a 15-day trial.
  • Paid plans start at $9 a month on Robopost and $49 a month, billed yearly on Loomly.
  • Loomly posts to 9 networks, Robopost to 12.
  • Only Robopost reaches Bluesky.

Features compared

FeatureLoomlyRobopost
AI captionsYesYes
Basic analyticsYesNot assessed
Advanced reportsYesNot assessed
Bulk uploadYesYes
Evergreen recyclingPartialYes
Team rolesYesNot assessed
ApprovalsYesNot assessed
Link in bioNoNot assessed

Platforms compared

NetworkLoomlyRobopost
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)Not confirmedAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoAuto
SnapchatReminderNot assessed
TelegramNot assessedAuto
WordPressNot assessedAuto

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

Loomlyflat pricing

No free plan; 15-day trial.

Lowest public entry price
$49 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

Robopostflat pricing

Free plan available.

Free entry plan
Free

Whole-plan price; it doesn't scale per unit.

Loomly

Starter

Popular
$65a month

$49 a month billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332a month

$249 a month billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.

Robopost

Free

Free
Accounts
3
Scheduled posts
10
  • 3 channels; 10 scheduled posts/month

Starter

$9a month
Accounts
3
Scheduled posts
150
  • Paid allowance is separate from the free plan.
  • X posting uses credits even on unlimited plans. Instagram requires Creator or Business, and Instagram Stories require Business. The vendor's TikTok footnote specifies Business accounts.
  • X credits: Starter 100, Basic 200, Pro 400, Agency 800 monthly. Ordinary X post costs 1 credit; post with URL 14. Extra 500 credits US$15.
  • Basic $19/10 channels/500 posts; Pro $39 and Agency $69 list unlimited channels/posts.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Current directory covers eight direct networks and Snapchat notifications
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month

Robopost

  • RSS and blog-source automation, WordPress and Telegram publishing; broad content-recycling options.
  • X is credit-metered, including on unlimited-post plans.
  • An X post containing a link uses 14 credits rather than one.

Loomly vs Robopost: FAQ

Is Loomly or Robopost cheaper?
Robopost has a free entry plan. Loomly starts at $49 a month, billed yearly. The plans may cover different workloads, so check the required accounts and features.
Does Loomly or Robopost have a free plan?
Robopost has a free plan; Loomly does not, though it offers a 15-day trial.
Which is better, Loomly or Robopost?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Robopost is the better fit for publishers automating RSS and blog distribution. We don't score them; the right call comes down to how you post.

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