Head to head
Loomly vs Oktopost
Last updated 15 October 2026
Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.
- From
- $49a month, billed yearly
- Free scheduling
- No
Oktopost provides scheduling and approval workflows for B2B social teams, with annual plans quoted around the team and its required add-ons.
- From
- Custom quote; annual plans
- Free scheduling
- Not confirmed
Bottom line
Oktopost is the pick for b2B marketing teams. Loomly fits teams and agencies that need approval rounds and client sign-off better.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Loomly posts to 9 networks, Oktopost to 5.
Features compared
| Feature | Loomly | Oktopost |
|---|---|---|
| AI captions | Yes | Not assessed |
| Basic analytics | Yes | Not assessed |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Yes | Not assessed |
| Evergreen recycling | Partial | Not assessed |
| Team roles | Yes | Not assessed |
| Approvals | Yes | Yes |
| Link in bio | No | Not assessed |
Platforms compared
| Network | Loomly | Oktopost |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Not confirmed | Auto |
| Auto | Auto | |
| TikTok | Auto | Not assessed |
| Auto | Not assessed | |
| YouTube | Auto | Auto |
| Threads | Auto | Not assessed |
| Google Business | Auto | Not assessed |
| Snapchat | Reminder | Not assessed |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Loomly
Starter
Popular$49 a month billed annually
- Seats
- 3
- Accounts
- 12
- Scheduled posts
- Unlimited
- $65/mo, $49 on annual (25% off)
- 12 social accounts, 3 users, unlimited calendars
- AI Assistant, post generation, and AI replies (capped monthly usage)
- Scheduling, approval workflows, advanced analytics, link shorteners
Beyond
$249 a month billed annually
- Seats
- Unlimited
- Accounts
- 60
- Scheduled posts
- Unlimited
- $332/mo, $249 on annual (25% off)
- 60 social accounts, unlimited users, unlimited calendars
- Everything in Starter, with a larger monthly AI allowance
- Adds custom branding, custom roles and workflows, and calendar 2FA enforcement
Enterprise
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for 61+ social accounts
- Unlimited users and calendars
- Everything in Beyond, plus priority support and pricing at scale
- Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
- There is no free plan, only a 15-day free trial of the top features, no card required.
- Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
- The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
- Nonprofits get a 50% lifetime discount with documentation.
Oktopost
Professional
Annual custom quote.
- Accounts
- Unlimited
- Annual plans are quoted according to team size and selected add-ons.
- A public numerical tariff, free plan and trial duration were not established.
Pros and cons
Loomly
- Guided post creation with per-network mockups, post ideas, and optimization tips
- Multi-tier approval workflows with private or client-facing comments and version history
- AI for captions, replies, and analytics on every paid plan
- Current directory covers eight direct networks and Snapchat notifications
- Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
- No free plan and a $65 entry, then a steep jump to $332 for Beyond
- Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
- No evergreen recycling queue and no link-in-bio
- Social listening is capped at a few searches a month
Oktopost
- Calendar-based scheduling and post approvals
- Unlimited social profiles advertised on annual plans
- A sales quote is required
- Annual commitment and add-ons need evaluation
Loomly vs Oktopost: FAQ
- Is Loomly or Oktopost cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Loomly or Oktopost have a free plan?
- Free-plan availability is not confirmed for every tool in this comparison. See each current offer and any advertised trial terms.
- Which is better, Loomly or Oktopost?
- Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Oktopost is the better fit for b2B marketing teams. We don't score them; the right call comes down to how you post.