Head to head
Enji vs Loomly
Last updated 4 June 2026
Enji combines marketing planning, AI writing, social scheduling and KPI tracking. Its current marketing page promotes the $29/month or $289/year Full Marketing Suite; help also describes social-only options whose availability should be confirmed.
- From
- $24.08a month, billed yearly
- Free scheduling
- Not confirmed
Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.
- From
- $49a month, billed yearly
- Free scheduling
- No
Bottom line
Enji is the pick for solopreneurs and small business owners without a marketing team, and it's the cheaper start, from $24.08 a month, billed yearly. Loomly fits teams and agencies that need approval rounds and client sign-off better, and it adds advanced reports and a social inbox that Enji leaves out.
Enji starts cheaper, $24.08 a month, billed yearly against $49 a month, billed yearly for Loomly. Loomly adds advanced reports and a social inbox that Enji leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Enji starts at $24.08 a month, billed yearly, Loomly at $49 a month, billed yearly.
- Enji posts to 7 networks, Loomly to 9.
- Only Loomly reaches Google Business.
- Loomly has advanced reports; Enji doesn't.
- Loomly has a social inbox; Enji doesn't.
- Loomly has a mobile app; Enji doesn't.
Features compared
| Feature | Enji | Loomly |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | No | Yes |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | No | Partial |
| Team roles | Yes | Yes |
| Approvals | Not confirmed | Yes |
| Link in bio | Not assessed | No |
Platforms compared
| Network | Enji | Loomly |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Not confirmed | Not confirmed |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Google Business | No | Auto |
| Snapchat | Not assessed | Reminder |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan not confirmed; check the current trial offer.
- Lowest public entry price
- $24.08 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
No free plan; 15-day trial.
- Lowest public entry price
- $49 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
Enji
Full Marketing Suite
$24.08 a month billed annually
- Seats
- Not confirmed
- Scheduled posts
- Unlimited
- $29/month or $289/year (about $24.08/month)
- Marketing strategy, AI copywriter, scheduling and KPI tools
- 14-day trial; confirm current plan availability and quotas
- The current marketing page promotes Full Marketing Suite at $29/month or $289/year.
- Help articles also document free Social Media Only (two total accounts, eight posts/month) and paid Social Media Only ($19/month or $189/year, two accounts per platform). Their continued new-customer availability is not clear from the current pricing page.
- AI usage is limited; help estimates about 60 captions or eight blog posts for the full suite, with other AI tools consuming the same allowance.
- KPI integrations automate some metrics; others, including Threads clicks, require manual entry.
Loomly
Starter
Popular$49 a month billed annually
- Seats
- 3
- Accounts
- 12
- Scheduled posts
- Unlimited
- $65/mo, $49 on annual (25% off)
- 12 social accounts, 3 users, unlimited calendars
- AI Assistant, post generation, and AI replies (capped monthly usage)
- Scheduling, approval workflows, advanced analytics, link shorteners
Beyond
$249 a month billed annually
- Seats
- Unlimited
- Accounts
- 60
- Scheduled posts
- Unlimited
- $332/mo, $249 on annual (25% off)
- 60 social accounts, unlimited users, unlimited calendars
- Everything in Starter, with a larger monthly AI allowance
- Adds custom branding, custom roles and workflows, and calendar 2FA enforcement
Enterprise
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for 61+ social accounts
- Unlimited users and calendars
- Everything in Beyond, plus priority support and pricing at scale
- Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
- There is no free plan, only a 15-day free trial of the top features, no card required.
- Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
- The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
- Nonprofits get a 50% lifetime discount with documentation.
Pros and cons
Enji
- All-in-one marketing system, not just a scheduler
- AI copywriter in your brand voice across content types
- Simple single flat price with coaching included
- Schedules to eight networks
- Some KPIs need manual entry
- AI tools have usage limits
- Social-only plan availability differs between pricing and help pages
- Advanced approvals, inbox and automation API are not established by reviewed documentation
Loomly
- Guided post creation with per-network mockups, post ideas, and optimization tips
- Multi-tier approval workflows with private or client-facing comments and version history
- AI for captions, replies, and analytics on every paid plan
- Current directory covers eight direct networks and Snapchat notifications
- Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
- No free plan and a $65 entry, then a steep jump to $332 for Beyond
- Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
- No evergreen recycling queue and no link-in-bio
- Social listening is capped at a few searches a month
Enji vs Loomly: FAQ
- Is Enji or Loomly cheaper?
- Enji is cheaper to start, from $24.08 a month, billed yearly against $49 a month, billed yearly for Loomly. Billing terms and included workloads can differ, so compare the required accounts and features.
- Does Enji or Loomly have a free plan?
- Free-plan availability is not confirmed for every tool in this comparison. See each current offer and any advertised trial terms.
- Which is better, Enji or Loomly?
- Enji is the stronger pick for solopreneurs and small business owners without a marketing team, while Loomly is the better fit for teams and agencies that need approval rounds and client sign-off. We don't score them; the right call comes down to how you post.