Head to head
Crowdfire vs Sprout Social
Last updated 4 June 2026
vs
Crowdfire's social media app shut down in 2025, so this is here for the record rather than as a recommendation. In its day it leaned on content curation, surfacing articles and images to share, plus scheduling, light analytics, and the follower management it started life with as JustUnfollow.
- From
- $7.48 /mo
- Free plan
Sprout Social is the high-end suite: publishing, a shared inbox, listening, and reporting that goes deep, sold by the seat and priced for businesses with a budget. There's no free plan; the cut-down Essentials tier is $79 a seat each month on annual billing, and the main plans start at $199.
- From
- $79 per user / mo
- Free plan
Bottom line
Crowdfire and Sprout Social both cover the basics; the right one comes down to how you post.
Features compared
| Feature | Crowdfire | Sprout Social |
|---|---|---|
| AI captions | Not assessed | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | No | No |
| Team roles | No | Yes |
| Approvals | Not assessed | Yes |
| Link in bio | No | Yes |
Platforms compared
| Network | Crowdfire | Sprout Social |
|---|---|---|
| Reminder | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Reminder | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
| No | Auto | |
| Snapchat | No | Auto |
| WordPress | Auto | No |
Pricing
Crowdfire
Free
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 3 accounts, 10 scheduled posts per account
- Article and image curation, basic analytics
Plus
$9.99 /mo
$7.48/mo billed annually
- $9.99/mo, $7.48 on annual (25% off)
- More accounts and scheduling, content curation
Premium
Popular$49.99 /mo
$37.48/mo billed annually
- $49.99/mo, $37.48 on annual
- Bulk scheduling, deeper analytics, more accounts
VIP
$99.99 /mo
$74.98/mo billed annually
- $99.99/mo, $74.98 on annual
- Most accounts, full analytics and curation
- Crowdfire's social media management product shut down in 2025 (widely reported as May 15, 2025). The figures here are its last-known plans, kept for reference; you can no longer subscribe.
- The brand has pivoted to a media site covering social media, Web3, and AI, and no longer offers scheduling, curation, or analytics.
- Flat, quota-bundled plans: Free plus Plus, Premium, and VIP, each with more accounts and scheduling than the last. Annual billing was 25% off.
Sprout Social
Essentials
$99 per user / mo
$79/mo billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $79 per seat/mo on annual, $99 monthly
- Up to 5 social profiles
- Publishing, calendar, and the Smart Inbox
- Profile and post-level reporting
Standard
$249 per user / mo
$199/mo billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $199 per seat/mo on annual, $249 monthly
- Up to 5 social profiles
- Smart Inbox, review management, and tasks
- Unlocks paid add-ons: Listening, Premium Analytics, Advocacy
Professional
Popular$399 per user / mo
$299/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $299 per seat/mo on annual, $399 monthly
- Unlimited social profiles
- Competitor, tag, and paid reporting
- Message tagging and scheduling for optimal send times
Advanced
$499 per user / mo
$399/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $399 per seat/mo on annual, $499 monthly
- Unlimited social profiles
- Chatbots, automated workflows, and helpdesk integrations
- AI-enhanced replies, message spike alerts, and the Sprout API
Enterprise
Custom
- Accounts
- Unlimited
- Custom pricing
- SSO and advanced security
- Premium Listening, Advocacy, and Influencer Marketing add-ons
- Dedicated support and professional services
- Priced per seat: the headline rate is for one user and multiplies by everyone you add. Sprout charges every extra seat at the same plan rate, with no volume discount.
- No free plan. There's a 30-day trial with no card required.
- Annual billing is paid upfront and is cheaper per seat than monthly: Essentials $79 vs $99, Standard $199 vs $249, Professional $299 vs $399, Advanced $399 vs $499.
- Premium Analytics, Listening, and Employee Advocacy are paid add-ons on Standard and up, quoted on request, so the real bill runs higher than the seat price.
- Prices are USD list, read off the live pricing page (which renders in USD here); the monthly figures come from the billing FAQ on that page.
Pros and cons
Crowdfire
- Strong content curation, suggesting articles and images to share
- Mobile-first and simple to use
- Audience management roots from its JustUnfollow days
- Discontinued in 2025; you can no longer sign up
- No team collaboration or evergreen recycling
- Leaned on reminder publishing for Instagram
Sprout Social
- Polished, deep platform: inbox, listening, and reporting together
- Strong analytics and presentation-ready reports
- Wide network list, including Reddit, Bluesky, and Snapchat
- Genuinely good for customer care and approval-heavy teams
- Expensive, and per-seat pricing has no volume discount
- No free plan, and the main plans start at $199 a seat each month
- Listening, Premium Analytics, and Advocacy cost extra on top
- Overkill if you only schedule a few accounts
Crowdfire vs Sprout Social: FAQ
- Is Crowdfire or Sprout Social cheaper?
- Crowdfire is cheaper to start, from $7.48 against $79 for Sprout Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Crowdfire or Sprout Social have a free plan?
- Crowdfire has a free plan; Sprout Social does not, though it offers a 30-day trial.
- Which is better, Crowdfire or Sprout Social?
- Crowdfire is the stronger pick for most people, while Sprout Social is the better fit for businesses running social as a core function. We don't score them; the right call comes down to how you post.