Head to head
Blog2Social vs Blotato
Last updated 15 October 2026
Blog2Social schedules social posts from a WordPress plugin or a separate web app, with a calendar and recurring sharing for older content.
- From
- Check current paid pricing
- Free scheduling
- No
Blotato combines AI content generation with social publishing and automation. Its paid plans meter image and video generation with credits, while the seven-day web-app trial provides 60 credits and excludes API access.
- From
- $29a month
- Free scheduling
- No
Bottom line
Blog2Social and Blotato go after a similar buyer, so it's a close call. Blog2Social leans toward WordPress publishers; Blotato toward solo operators combining AI asset creation and publishing.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. Blog2Social adds evergreen recycling that Blotato leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Blog2Social posts to 15 networks, Blotato to 9.
- Only Blog2Social reaches Google Business, Mastodon, and Reddit.
- Blog2Social has evergreen recycling; Blotato doesn't.
Features compared
| Feature | Blog2Social | Blotato |
|---|---|---|
| AI captions | Not assessed | Yes |
| Basic analytics | Not assessed | Yes |
| Advanced reports | Not assessed | Not assessed |
| Bulk upload | Not assessed | Partial |
| Evergreen recycling | Yes | No |
| Team roles | Not assessed | No |
| Approvals | Not assessed | Not assessed |
| Link in bio | Not assessed | Not assessed |
Platforms compared
| Network | Blog2Social | Blotato |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | Auto | No |
| Mastodon | Auto | No |
| Auto | No | |
| Telegram | Auto | Not assessed |
| Tumblr | Auto | Not assessed |
| Discord | Auto | Not assessed |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
No free plan; 7-day trial.
- Lowest public entry price
- $29 a month
Whole-plan price; it doesn't scale per unit.
Blog2Social
Smart (WordPress plugin); Solo (web app)
Current numerical price and currency require confirmation.
- WordPress-plugin paid plans are billed annually; web-app Solo and Team are separate monthly subscriptions.
- X access is a monthly add-on. Video publishing can have a separate annual charge.
Blotato
Starter
- Accounts
- 20
- Scheduled posts
- 200
- USD 29 per month
- 1,250 AI credits per month
- 20 social accounts
Creator
- Accounts
- 40
- Scheduled posts
- 1000
- USD 97 per month
- 5,000 AI credits per month
- 40 social accounts
Agency
- Accounts
- 100
- Scheduled posts
- 3000
- USD 499 per month
- 28,000 AI credits per month
- 100 connected social accounts; 3,000 queued posts
- Monthly prices remain USD 29/97/499. Billing help now documents 20/40/100 connected accounts and 200/1,000/3,000 simultaneously queued posts. All plans schedule up to nine months ahead. Annual plans are offered, but exact annual totals were not verified.
- The seven-day trial has 60 AI credits and excludes API access. Generating an API key immediately ends the trial and begins paid subscription billing, even if trial days remain.
- Credit use depends on model, duration and audio. Published examples list GPT-image-1 at 25 credits per image and Veo 3.1 Fast at 35 credits per second without audio or 50 with audio; verify the selectable settings and displayed job cost.
- The credit help page says AI voiceovers do not consume generation credits, while the pricing FAQ includes voice in its credit-usage description. Confirm the current in-app treatment for voice-heavy work.
- Unlimited AI-writing wording does not mean unlimited image or video generation. Include successful regenerations and editing time when calculating cost per accepted asset.
Pros and cons
Blog2Social
- WordPress scheduling and a standalone web app
- Calendar rescheduling and content recycling
- Plugin and web-app subscriptions are separate
- X and video publishing can require paid add-ons
Blotato
- Published model-dependent image and video credit rates
- Creation and social publishing functions in one product
- Paid API automation option
- A limited web-app trial with a stated credit allowance
- Generating an API key ends the trial and starts paid billing
- The trial's 60 credits provide a small production sample
- Regenerations and rejected successful output can increase usable-asset cost
- Voice-credit treatment conflicts across current pricing and help
Blog2Social vs Blotato: FAQ
- Is Blog2Social or Blotato cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Blog2Social or Blotato have a free plan?
- Blog2Social: Free edition; scheduling paid. Blotato: No free plan. Check the scheduling allowance, separately from any free research or design features.
- Which is better, Blog2Social or Blotato?
- Blog2Social is the stronger pick for WordPress publishers, while Blotato is the better fit for solo operators combining AI asset creation and publishing. We don't score them; the right call comes down to how you post.