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Head to head

Agorapulse vs Ordinal

Agorapulse

Agorapulse combines publishing across ten networks with a shared inbox and ROI reporting. Paid self-service plans start at $79 per user/month annually; X access and additional profiles cost extra. Mobile-notification publishing covers some Instagram/TikTok formats.

From
Free
Free scheduling
Yes
Ordinal

Ordinal serves executive and team publishing workflows. Its approval guide distinguishes optional requests from blocking approval, which can stop unapproved scheduled posts. Confirm the current plan and account allowances before buying.

From
Check current price
Free scheduling
No

Bottom line

Ordinal is the pick for companies running executive or founder social programs. Agorapulse fits teams that spend more time on engagement than on posting better, and it's the only one of the two with a free scheduling plan.

A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. Agorapulse adds social listening and a social inbox that Ordinal leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • Agorapulse has a free scheduling plan; Ordinal doesn't, though it offers a 14-day trial.
  • Agorapulse posts to 10 networks, Ordinal to 7.
  • Only Agorapulse reaches Pinterest, Bluesky, and Google Business.
  • Agorapulse has social listening; Ordinal doesn't.
  • Agorapulse has a social inbox; Ordinal doesn't.

Features compared

FeatureAgorapulseOrdinal
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesNot assessed
Bulk uploadYesNot assessed
Evergreen recyclingPartialNo
Team rolesYesYes
ApprovalsYesYes
Link in bioYesNot assessed

Platforms compared

NetworkAgorapulseOrdinal
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoNo
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyAutoNo
Google BusinessAutoNo

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

Agorapulseper user / mo

Free plan available.

1 seat · Standard
$99/mo~$79/mo annual
3 seats · StandardTypical
$297/mo~$237/mo annual

Lowest priced plan at each shown workload. Check the plan's included features before choosing it.

OrdinalPricing qualification

No free plan; 14-day trial.

Check current price

Agorapulse

Free

Free
Seats
1
Accounts
3
Scheduled posts
10
  • 3 social profiles, 1 user
  • 10 scheduled posts, 100 inbox items per month
  • Permanent free plan, no card required

Standard

$99per user a month

$79 per user a month billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $79 per user/mo on annual, $99 monthly
  • 10 social profiles, unlimited scheduling
  • All-in-one inbox, basic reports, white-label exports
  • 6-month data retention

Professional

Popular
$149per user a month

$119 per user a month billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $119 per user/mo on annual, $149 monthly
  • Adds link in bio, Instagram product tagging, grid preview, calendar notes
  • Ad-comment moderation, post and inbox assignments
  • Team performance reports, 12-month retention

Advanced

$199per user a month

$149 per user a month billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $149 per user/mo on annual, $199 monthly
  • Adds labels, saved replies, automated moderation rules, bulk actions
  • Shared calendars, publishing queues, scheduled report emails
  • Advanced and ROI reporting, competitor benchmarking, 24-month retention

Custom

Custom
Accounts
Unlimited
  • Tailored pricing for large teams
  • Unlimited social profiles, AI reply suggestions
  • SSO, custom roles, multi-step approval workflows
  • Historical data import, Reports open API, sentiment analysis
  • Dedicated Customer Success Manager and onboarding
  • Paid list prices are per seat; annual rates are monthly equivalents of an annual commitment.
  • Paid self-service plans include 10 social profiles. The official pricing PDF distinguishes additional profiles at $10/month on annual billing and $15/month on monthly billing; confirm the current checkout quote. X profiles are separately purchased and do not consume this profile allowance.
  • There's a permanent free plan (3 profiles, 1 user, 10 scheduled posts, 100 inbox items a month) alongside a 30-day trial of Advanced features, no card required.
  • Standard, Professional and Advanced annual rates are $79, $119 and $149 per user/month, versus $99, $149 and $199 monthly. Savings differ by tier.
  • Current X documentation lists X Lite at $29 and X Plus at $69 per connected X profile/month (also quoted in EUR). Lite covers publishing; Plus adds inbox/reporting and starts collecting data when activated. Older official pricing PDFs show superseded X terms.
  • Advanced Listening, Advocacy (employee advocacy), and Competitive Benchmarking are separate add-ons billed on quote with a demo required, not included in the base plans.
  • USD base-plan rates are corroborated by the official pricing PDF. Confirm the current checkout quote; current help takes priority for conflicting X add-on details.

What it really costs

Monthly cost by seat count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance, with the 3-seat row marked as a realistic setup.

Agorapulse monthly plan costs by seat count
seatsStandardProfessionalAdvanced
1$99/mo$149/mo$199/mo
3Typical$297/mo$447/mo$597/mo
5$495/mo$745/mo$995/mo
10$990/mo$1,490/mo$1,990/mo
25$2,475/mo$3,725/mo$4,975/mo
50$4,950/mo$7,450/mo$9,950/mo

Monthly billing.

Ordinal

Starter

Displayed $95 monthly or $85/month annually; currency unconfirmed

Seats
3
Accounts
4
Scheduled posts
50
  • Approvals
  • 14-day analytics history

Pro

Displayed $265 monthly or $235/month annually

Seats
Unlimited
Accounts
4
Scheduled posts
Unlimited
  • API and MCP
  • All-time analytics

Growth

Displayed $695 monthly or $625/month annually

Seats
Unlimited
Accounts
4
  • Webhooks and custom permissions
  • Default blocking approvals

Enterprise

Custom

  • SAML/SSO and expanded advocacy
  • Additional scheduling profiles are displayed at $20/month; engagement-only profiles are separate and cannot schedule or supply analytics.
  • Current official domain is tryordinal.com. Verify billing currency and exact annual charge; advertised dollar figures alone do not establish USD.

Pros and cons

Agorapulse

  • Unified inbox for comments, DMs, mentions, reviews, and ad comments, built around inbox zero
  • ROI reporting that ties posts and conversations to traffic, leads, and sales via Google Analytics
  • Direct publishing to ten networks, Instagram Stories included
  • Genuinely free plan plus a 30-day trial of the top tier
  • Per-user billing and separate profile/X charges increase total cost
  • Some listening, advocacy and reporting capabilities require additional entitlements
  • Native audio and interactive formats can require mobile completion
  • Approval and reporting limits depend on the plan

Ordinal

  • Executive and team content coordination
  • Documented optional and blocking approval requests
  • Prices increase with added publishing profiles
  • Default blocking approval policy requires Growth
  • Native media features remain network-dependent

Agorapulse vs Ordinal: FAQ

Is Agorapulse or Ordinal cheaper?
A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
Does Agorapulse or Ordinal have a free plan?
Agorapulse has a free plan; Ordinal does not, though it offers a 14-day trial.
Which is better, Agorapulse or Ordinal?
Agorapulse is the stronger pick for teams that spend more time on engagement than on posting, while Ordinal is the better fit for companies running executive or founder social programs. We don't score them; the right call comes down to how you post.

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